Kellogs

We thank Kellogg of bringing us healthy nutritious cereals, poptart and lot more goody break fast. With the discovery of toasted wheat flakes, the process for developing what would become Kellogg’s Corn Flakes was put into place. In the late 1800s at the Battle Creek Sanatorium, a combination hospital and health spa for the elite and famous, W.K. Kellogg, business manager, and his brother, Dr. John Harvey Kellogg, chief physician, were in the process of cooking some wheat for a type of granola when they were called away. When they returned, the wheat had become stale. They decided to force the tempered grain through the rollers anyway, and, surprisingly, the grain did not come out in long sheets of dough. Instead each wheat berry was flattened and came out as a thin flake. W.K. Kellogg continued with his own experiments, developing the process for flaking corn in 1898. This led to the formation of the Battle Creek Toasted Corn Flake Company in 1906, which eventually became Kellogg Company – changing the form of breakfast forever and setting into motion a century of innovation for Kellogg.

Kellogg's. Digital image. Kellogg. Me, Summer 2000. Web. Summer 2003. <http://www.kelloggcompany.com/company.aspx?id=39>.



Pop Tarts

While the Nutrition Facts panel shows that a single non-frosted Strawberry tart, for instance, provides 10 percent of the Daily Value for Vitamin A, iron, thiamin, riboflavin, niacin, Vitamin B6 and folic acid, these nutrients are mostly added as separate ingredients; they certainly don't come from the little bit of dried fruit in the filling. Pop tarts are easy to eat, but is Toaster struddles are better? Well try it for yourselves. They're lots of decorations they have for these Pop tarts or you can buy a Plain one and make your own frosting. Usually I eat the inside of my Pop tart and give the horrible hard crust to my dad.  Kellogs is the number one breakfast maker in the whole world. If you see the picture I put it has red frosting and a decorative yellow sprinkle star.
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The Check up. Me, Dec.-Jan. 2000. Web. Spring 2000. <http://voices.washingtonpost.com/checkup/2009/08/is_that_right_pop-tarts_are_ma.html>.

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Cereals

Kellogs is famous for their nutritious cereals like Fruit loops, Frosted flaks(my favorite), Apple jacks and more.Choose a healthy breakfast cereal is not a simple task. The cereal aisle is a long one, full of contradictions. You'll find cereals made with refined grains with nearly no fiber, and cereals made with whole grains and bran boasting 7 grams or more of fiber. There are cereals with so much sugar they seem more like boxes of little cookies. And there are cereals with sugar listed far down on the ingredient list. Make sure to keep your body healthy.

Kellogg has generated strong upward momentum in the new century based on growing the dollar – rather than volume – sales of its cereal products, expanding its convenience foods business and pursuing profitable growth. After stabilizing in 2000, the Kellogg U.S. cereal dollar share began a multi-year rise. In 2001, Kellogg completed the largest acquisition in its history, the $4.56 billion purchase of Keebler Foods Company, a leading producer of cookies and crackers. Cereal, once Kellogg Company's only product line, now represented 53 percent of its worldwide sales, with 32 percent coming from snacks and the remaining 15 percent from other grain-based foods. Kellogg also has benefited from the acquisition of health foods leader Kashi Company, the multi-country success of products such as Kellogg's® Special K® Red Berries cereal and a relentless focus on superior day-to-day execution of its product development and marketing initiatives. In 2006, Kellogg Company celebrated its 100th Anniversary.



"Corn Flakes." Wikipedia, the Free Encyclopedia. Sss, July-Aug. 2000. Web. 11 Oct. 2011. <http://en.wikipedia.org/wiki/Corn_flakes>.